3D body scanning technology in Fashion

3D body scanning technology in Fashion
04.06.2018 Thao Nguyen

Starting point:

Globalisation has challenged apparel industry, forcing fashion brands to adapt significantly over the past decade. Fast fashion has become a recent phenomenon where customers extensively demand for a wider variety of styles in stores that are cost effective and of high quality. Brands and retailers are therefore under immense pressure to lower costs while shortening lead times.

In addition, the evolution of digitalization has offered extraordinary experience to customers with online store shopping. Sizing is one of the remarkably toughest problem that triggers the sustainable growth of the whole apparel industry.

It is the fact that the natural changes in human bodies over times cause the irrelevance to existing measurement charts. Adding up to this, the practice of maintaining sparsely independent sizing systems from different fashion houses is the primary reason for sizing issue. That results in high percentage of returned clothing products and production surplus which are normally up to 50% and 10-15% of total manufactured products respectively.

Solutions:

Ensuring the accuracy of body measurements is considered as focal point when dealing with sizing issue. Different methods have been introduced to avoid human error in taking body measurements. Among those, leveraging the use of 3D human body scanned data is found as the most efficient, but sophisticated way to deal with human error. As the 3D body model is fitted, and the digital body model is structured, the measurement extraction will possibly be done systematically. This method overweighs others, by intensifying the availability as well as to safeguarding the consistency of information.

Human body scanners are the most popular and reliable devices to collect 3D human body data. They can be built from different scanning technologies such as laser, structured light and passive photogrammetry. General offers are normally provided in a set of 3D scanner, unified scanning software and associated applications. These scanners are normally used as main fitting room (booth or cabin shape) or as an integral part of fitting room (for example stationary scanner or 3D mirror in fitting room). Styku, Fit3D, Human Solutions, SizeStream, TC2, Artec, Vitronic, ect are biggest suppliers in providing complicated scanning system.

Taking into consideration about cost and accessibility of 3D full body scanner, actors in this industry have introduced various types of handheld 3D body scanner. The portability feature is explicitly shown through successful integration of 3D sensor to mobile devices, iPad Air 2 for instance. Thus, 3D sensor manufacturers not only concentrate on the production, but also do involve in research and development associated scanning software and probably body model fitting algorithm field for mobile devices.

In general, 3D scanning technology for mobile systems is yet able to reach satisfactory level of accuracy and reliability. Institutional organizations or related industrial groups constantly research and develop technology in hope to soon introduce breakthrough for a systematic method to fit 3D body mesh for 3D scanned data, regardless what kind of devices they are.

Moving alongside with market trend, the evolution of mobile phone and its associated applications eventually make it possible for individuals to perform 3D scan of themselves on their own mobile devices. It has gradually shifted the focus of development to a more prevailing tendency – integration of 3D scan technology in mobile devices.

Further update to follow!